Founder and Chief Alchemist
Part skills lesson, part confession, part peptalk: this is my brand new radio interview on Your Book is Your Hook radio program, hosted by Jennifer Wilkov.  You'll recognize her as an expert-in-resident here at Pitch U!
University Publications - Free

The Monthly Pitch  BONUS! Receive "10 Reasons You Suck at Pitching Your Book" for signing up. It will make you feel a whole lot better.

The Pitch U Daily - Don't miss a single post.  Have them sent direct to your inbox, in time for mid-morning coffee.

Search Box
Pitch U Recommends...

Things we love!  (And no, these aren't ads.)

 

 


 

  

 

 


 

 

« Lesson 8: Don’t Be a Castaway: Prepare Before You Pitch | Main | Lesson 6: Kickstart Your Brain: 9 Approaches to Finding the Right Words for your Book Pitch (part 1) »
Saturday
Jan082011

Lesson 7: Kickstart Your Brain: 9 Approaches to Finding the Right Words for Your Book Pitch (part 2)

**This Lesson is part of the January series “30 Pitch Lessons – 30 Days.”  Pitch University Pitchfest weeks and Expert-In-Residence weeks kick off the 1st full week in February.**

This is the second part of Kathryn Lorenzen's article.  Find Part 1 HERE.

Kathryn Lorenzen specializes in applying the insights of neuroscience and the psychology of creativity to the unique problems of writers in evolving careers.

She currently coaches artists, especially writers and songwriters, to recognize and push through complex creative challenges, including fear, anxiety, and self-doubt, and to work more productively and happily.   


 

#5 The boredom factor.

One of the crazy glorious things about the English language is how ridiculously many words we have for the same thing! So why do we use the same ones over and over until they are duller than faded wallpaper? I encourage you to spend lots of time going deep and deeper, and you’ll never really get to the end of your path of options.

I’m a huge fan of www.visualthesaurus.com -- I never get tired of watching the unfolding fan maps of related words.

And I’ve recently become fascinated with the new google tool for viewing uses of specific words/phrases over the centuries (http://ngrams.googlelabs.com/info).

Of course you’ll make mindful choices here as well, since you’ll want to be understandable, just not boring.  (This could be a good question for some of our agents and editors: Are there words or phrases you’re sick of hearing?)

 #6 Economy and impact.

I’m noticing the length of this article is not a good example of this. (!) Say it in the fewest number of words possible. The objective is to be intriguing enough that your listener asks to have further conversation. And even then, be alert for the need to edit. (Hint: Also practice what you would say if asked, “Can you tell me more about that?”)

#7 Back to grammar class: figures of speech.

It can be illuminating (maybe even fun?) to examine your pitch for opportunities to use a rhetorical device. No doubt you have your own resources and bookmarks for figures of speech, but here’s one: http://grammar.about.com/od/rhetoricstyle/a/20figures.htm. Let’s see if I can rustle up a couple of examples…

Stereotypical movie pitches (“’Forest Gump’ meets ‘Independence Day’ – our simple hero finds a way to triumph over evil intergalactic forces) use metaphor to link well-known and seemingly disparate images to paint a clear picture for the listener.

A compelling description can sometimes include an oxymoron, such as “This story follows a strikingly beautiful thief whose accidental life of crime…” Or, you may use metonymy to identify something by referring to a related specific term or part closely associated with it, such as using “Wall Street” instead of “stock market.” If you try synecdoche, you might say “fingers” or “fingertips” instead of “hand.”

By the way, I was an English major, can you tell?

If you're stuck, play around with BAD MOVIE PITCHES.  It can jog your muse.

#8 Channel your inner Mad Man.

A different window altogether is through writing a tag line for your story. You may have tried this, and it can be great fun. The standard copy guideline for a great billboard is seven words. (And of course the logo in the corner is the title of your book.)

Get started by getting in the Mad Men frame of mind.

#9 Do something completely goofy.

If you’re not sure you’ve landed on the right approach yet, a creative exercise can loosen your tension and may yield a whole new train of thought. Roger von Oech’s Creative Whack Pack always offers a quick reframing tool for any challenge (http://creativethink.com/5sh) . And, there’s now an app for it! (http://tinyurl.com/28e6osd)

 My purpose here was to give you a laundry list of ideas and tools. Do you have some to add? I would love to hear from you.

 Fondly,

 Coach Kathryn

-----

In 2010, Kathryn Lorenzen presented three different Creativity events for writers in the Houston, Texas area, and she was proud to recently share a stage with Lorin Oberweger (whose company produces the Donald Maass' Breakout Novel Intensives), speaking for three-days on advanced topics in personal mastery and overcoming creativity challenges.

 
An observation from one of her coaching clients: “Kathryn’s the wisest, kindest, most sanity-inducing mentor I’ve met.”
 


 

PrintView Printer Friendly Version

EmailEmail Article to Friend

References (10)

References allow you to track sources for this article, as well as articles that were written in response to this article.
  • Response
    How to view an instagram is the important things tahct can see easily to your web online for free to look the free service of the private instagram profile viewer online.
  • Response
    Response: Mobdro Online TV
    good obtainable free of charge for all users across the universe, No restriction to watch any programs on international channels. nice.
  • Response
    good Capacity to send as well as compose anything SHAREit is offered from a main resource: the Google Play Shop. nice.
  • Response
    awesome you need to establish direct exposure for the highlights as well as the "Select" choice, after that choose the pictures great.
  • Response
    good There are numerous kinds of software you need some of the demands, inspect it nice.
  • Response
    good we prepare to supply one Youtube Video with In order to utilize vidmate video downloader app for android nice.
  • Response
    good we prepare to supply one Youtube Video with In order to utilize vidmate video downloader app for android nice.
  • Response
    Response: Fildo APK Download
  • Response
    Response: aptoide for ios
  • Response
    teatvappdownload.com

Reader Comments (39)

Pitch University Comments - Read Before Posting a Comment

Use your real name. Agents, Editors, and Experts will be using their real names. Show up with yours. If your profile isn't your name, please sign your name in your comment.

Comments need to be...

Encouraging
Productive
Educational
Free of Snark, Finger Pointing, and Personal Attack

This is a professional environment. Be professional. No one is fooled by the phrase, "I'm just being honest."

Agents and Editors will be viewing your comments. If you can't be kind toward your own fellow-writers, the thought is you'd make a pretty miserable client.

Don't be* that* writer.

January 8, 2011 | Registered CommenterDiane

Awesome! I've bookmarked all the links so I can 'play' in between beating myself up for the sample pitches I keep messing with.

I've learned to let them sit. Kind of like when you finish your rough draft. It's helpful to take some time away, find something else creative to focus your mind on, then come back to it.

Thanks for all teh great info!

January 10, 2011 | Unregistered CommenterCandi Wall

Thanks, Candi! I think you are exactly right about the "sit factor." A fresh look on another day can give you a totally new window on angle or word choice. Or allow you to honestly ask, "What was I thinking?" or exclaim, "What genius!"

January 11, 2011 | Unregistered CommenterKathryn L.

Thanks for listing all those great web sites. I had no idea that they existed- I'll be hunting through them tomorrow when I take a break from editing my manuscript. Your info was great!

January 11, 2011 | Unregistered CommenterStacey Purcell

Thanks, Candi! I think you are exactly right about the "sit factor." A fresh look on another day can give you a totally new window on angle or word choice. Or allow you to honestly ask, "What was I thinking?" or exclaim, "What genius!"
Jio cinema for PC

February 13, 2017 | Unregistered CommenterJio TV download

good There are numerous kinds of software http://www.wifikillpro.com you need some of the demands, inspect it nice

February 17, 2017 | Unregistered Commenterjoy

We provide student accreditation products

Chúng tôi chuyên cung cấp sỉ và lẻ Aó gia đình sản phẩm Aó thun in sản phẩm Aó đôi sản phẩm Aó phông trơn

March 20, 2017 | Unregistered Commenterao gia dinh

Thank you for sharing. Its using infomation. Visit my website about Xem bong da truc tuyen 24h

Đại lý máy bơm nước chuyên cung cấp các loại máy bơm tăng áp mini, máy khuấy chìm và các loại máy bơm hồ bơi tất cả đều là hàng chính hãng chất lượng cao.

March 26, 2017 | Unregistered Commenterhoalanhodiep

Qủa thật đây là một trong những bài viết của bạn mà tôi đánh giá hay nhất tại thời điểm này ngoài ra chúng tôi cũng có một số dịch vụ gửi đến các bạn tham khảo thêm về lĩnh vực khoa học đó là một công nghệ xi mạ tiên tiến nhất giúp cho các sản phẩm không bị gỉ sét và ô xi hóa trong những môi trường khắc nghiệt.
https://giacongxima.com/xi-ma-crom-cung/
các bạn có thể tham khảo trang website ở trên về công nghệ mạ crom hay nhất của chúng tôi

The article was wonderful. Thank you
Website:

March 29, 2017 | Unregistered Commentermay-giat-toshiba

Đến địa chỉ trung tâm bảo hành máy giặt toshiba tại Hà Nội để sử dụng dịch vụ bảo hành Toshiba uy tín, giá rẻ nhất từ chúng tôi cho máy giặt của bạn tại HN
Website: http://baohanhmaygiattaihanoi.vn/trung-tam-bao-hanh-sanyo-tai-ha-noi/

March 29, 2017 | Unregistered Commenteranh tuyet

Chúng tôi phân phối các dòng Sàn gỗ óc chó tại Hà nội

Sàn gỗ Kronoswiss tại Hà nội với giá cạnh tranh nhất

April 6, 2017 | Unregistered Commentersàn gỗ Nguyễn kim

Thanks, Candi! I think you are exactly right about the "sit factor." A fresh look on another day can give you a totally new window on angle or word choice. Or allow you to honestly ask, "What was I thinking?" or exclaim, "What genius!"

Thanks u so much!!!
https://www.vinamet.com.vn/xi-ma-crom-cung/

April 8, 2017 | Unregistered CommenterKen

Actually, this is one of the articles that I appreciate the most at this time, and we also have some services to send you more references on the field of water purifiers most advanced help. The family has the cleanest source of water
http://forbeslux.com.vn
You can refer to our website on water filters

April 8, 2017 | Unregistered Commenterforbeslux

Bình Phước Xanh cung cấp dịch vụ xử lý chất thải chất lượng cao và đáng tin cậy với nhà máy xử lý chất thải công suất 111.100 tấn/năm đặt tại xã Minh Lập, huyện Chơn Thành, tỉnh Bình Phước. Chúng tôi luôn ưu tiên thu hồi các vật liệu phù hợp để tái sử dụng trước khi xử lý nhằm giảm thiếu tối đa chi phí xử lý và giảm thiểu ô nhiễm môi trường.

Với hơn 06 năm kinh nghiệm trong lĩnh vực xử lý chất thải, chúng tôi được đảm bảo sẽ cung cấp những giải pháp xử lý chất thải thích hợp nhất cho công ty bạn.

April 8, 2017 | Unregistered Commenterbinhphuocxanh

Bình Phước Xanh cung cấp dịch vụ xử lý chất thải chất lượng cao và đáng tin cậy với nhà máy xử lý chất thải công suất 111.100 tấn/năm đặt tại xã Minh Lập, huyện Chơn Thành, tỉnh Bình Phước. Chúng tôi luôn ưu tiên thu hồi các vật liệu phù hợp để tái sử dụng trước khi xử lý nhằm giảm thiếu tối đa chi phí xử lý và giảm thiểu ô nhiễm môi trường.

Với hơn 06 năm kinh nghiệm trong lĩnh vực xử lý chất thải, chúng tôi được đảm bảo sẽ cung cấp những giải pháp xử lý chất thải thích hợp nhất cho công ty bạn.

April 8, 2017 | Unregistered Commenterbinhphuocxanh

Máy sấy Ánh Dương chuyên sản xuất các loại máy sấy thực phẩm gia đình, các loại lò nướng với thiết kế đầy đủ các kích thước và yêu cầu của khách hàng. Ánh Dương sản xuất các loại máy sấy hải sản năng suất cao và ổn định, chất lượng sản phẩm đạt tiêu chuẩn ISO. Chúng tôi đã cho ra đời hàng nghìn sản phẩm máy sấy nông sản chất lượng cao, làm giảm thời gian sấy khô 20% mà vẩn đảm bảo được chất lượng sản phẩm.

April 10, 2017 | Unregistered Commentermaysayanhduong

Professionally written blogs are rare to find, however I appreciate all the points mentioned here. I also want to include some other writing skills which everyone must aware of.
hit-the-headlines.blogspot.com

April 11, 2017 | Unregistered CommenterRobin

Cập nhật tin tức bóng đá mới nhất tại: http://bongda.pro/

April 11, 2017 | Unregistered Commenterbongdapro

neat content...

April 14, 2017 | Unregistered CommenterNICOLAS83

Dịch vụ gia hạn visa giá rẻ tại Tp. Hồ Chí Minh. Chúng tôi chuyên các dịch vụ visa cho người Việt Nam và người nước ngoài. Mọi chi tiết xin liên hệ: 091.594.6427 - Mr.Sang (Call, Zalo, Viber) . Địa chỉ: 268 Cộng Hòa, phường 13, quận Tân Bình, Hồ Chí Minh.
Ngoài ra chúng tôi còn các dịch vụ khác như:
1/ Làm visa đi tất cả các nước.
2/ Gia hạn visa Việt Nam cho người nước ngoài.
3/ Làm công văn quốc tịch khó.
4/ Làm thẻ tạm trú.
5/ Làm visa Trung Quốc cho người Việt Nam.
6/ Làm visa Hàn Quốc cho người Việt Nam.
7/ Dịch vụ xin công văn nhập cảnh cho người nước ngoài. (kể cả quốc tịch khó)
Với phương châm "Đặt uy tín lên hàng đầu", công ty Visa Thái Dương chúng tôi tự tin là đơn vị cung cấp dịch vụ gia hạn visa giá rẻ hàng đầu Sài Gòn.

April 18, 2017 | Unregistered CommenterGia hạn visa

Thanks for sharing. It's so useful for me and everyone.

April 18, 2017 | Unregistered CommenterVu

Cám ơn bài chia sẽ rất hay của bạn. Nếu bạn có nhu cầu thuê xe cẩu, hãy liên hệ với chúng tôi. Vận tải minh hòa chuyên cung cấp dịch vụ cho thuê xe cẩu uy tín chuyên nghiệp giá thành tốt nhất hiện nay.

April 25, 2017 | Unregistered Commenterminhhoa

Tubemate is an application that allows you to watch and download video from Youtube to your smartphone for free. This is an essential application designed for those who love to watch videos and listen to music in their free time.

It's so useful for me and everyone. thanks much for sharing.
http://dientudienlanhbachkhoa.weebly.com/noi-com-dien-philip.html

May 5, 2017 | Unregistered Commenternhatrang102

To share the latest washing machine repair experience 2017 see the article link here http://suamaygiatelectrolux.vn/

May 11, 2017 | Unregistered Commentermaygiattk

Thank for your sharing, and i hope you can share more and more information.
you can visit my website about change hood you can visit thiet bi nha bep nhap khau, may hut mui gia re
thank you

June 2, 2017 | Unregistered CommenterNguyenMinh

chọn lựa dịch vụ điện hoa nào thì hoatuoishop.net sẽ là dịch vụ điện hoa tốt nhất tại TP.HCM. Đến với hoatuoishop.net mọi nhu cầu của bạn sẽ được giải quyết một cách nhanh chóng và tận tình nhất, luôn sẵn sàng tư vấn mọi thắc mắc của khác hàng. Tất cả các dòng hoa tươi của Shop hoa TPHCM chúng tôi đều được chọn từ những bông hoa tươi tắn, màu sắc hương hoa nồng nàn quyến rũ chất lượng hoa hồng từ Đà Lạt.

June 27, 2017 | Unregistered Commenternick

Here you will find the link to download Apptoko apk for android, click here for more information
apptoko download

GBwhatsApp dual WhatsApp accounts in one device, Send blank messages, Hide last seen, Blue ticks etc. Click here to Download GBwhatsapp.
GBWhatsApp Download

July 11, 2017 | Unregistered CommenterGb Whats App

Download Aptoide app for Android. A free alternative app store for Android.
Aptoide APK

July 28, 2017 | Unregistered CommenterAptoide APK

Download tutuapp latest version for android and ios devices to install paid apps and games for free. Click on the below link to download directly.
tutuapp ios

August 1, 2017 | Unregistered Commentertutuapp ios

CLICK HERE TO GET.......tea tv hd

August 16, 2017 | Unregistered CommenterTEATV HD

Thanks for sharing this article. Visit my website:

http://congtyvesinhdanang.com/

September 1, 2017 | Unregistered Commentercam thach

Supersu Pro allows for advanced management of Superuser access rights for all the apps on your device that need root.
supersu pro apk

September 15, 2017 | Unregistered Commentersmily

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>